THE HOP REVOLUTION Renowned skincare expert Nichola Joss and fashion and lifestyle PR Jo Asquith, both based in Kent—the historic heart of British hop farming—have long shared a passion for natural healing. During lockdown, they began exploring the immune-supporting qualities of hops. What started as curiosity soon developed into a deeper investigation into the plant’s extraordinary properties. As they uncovered its remarkable potential, they created a series of effective, hop-infused formulations. Their shared dedication to wellbeing, combined with their growing expertise in this indigenous botanical, ultimately inspired the creation of Hopothecary.
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