And that’s the heart of sustainability: adjusting the way you live, not through punishment but through understanding.
I can’t change the entire world. None of us can. But I can change how I live, how I spend my money, and how I engage with what I bring into my home and my wardrobe. Every decision—from what I eat to how I travel to the clothes I pull for work—sends out a tiny signal. And collectively, those signals add up. Sustainability isn’t a straight line. It’s a series of shifts—small wins, small mistakes, lessons learned, and habits refined. Some days I feel completely aligned with my values; other days I wonder if I’m getting it wrong. But I remind myself that doing your best is not the same as doing it perfectly. It’s showing up with intention. It’s caring. It’s being willing to ask questions about the things we used to accept without thinking. For me, sustainability looks like a secondhand wardrobe, a vintage-filled home, taking the tube and train across London, a vegan lifestyle, and a rescue dog curled up at the foot of the bed. It’s a life built from intention rather than excess — but let’s be honest, my life is glamorous. I work in fashion, I’m surrounded by beauty and creativity, and I’m constantly inspired by the people and places I get to collaborate with. The glamour and the sustainability can coexist. They do coexist. My world proves that you don’t have to choose between loving fashion and caring about the planet. You can honour your values and still live a life that feels rich, expressive, and full of joy. We can’t control everything. But we can control how we choose to live. And if we all choose — imperfectly, honestly, consistently — to do our best, that’s how change begins. One thoughtful choice at a time.
a.co11ective
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