WHAT WOULD YOU CONSIDER TO BE THE HIGHLIGHT OF YOUR CAREER SO FAR? My most significant achievement to date has been the opportunity to collaborate with Spanish designer Odette Alvarez for Madrid Fashion Week this year. This collaboration has been a pivotal milestone for both me as a designer and for Canella Brand Shoes. Showcasing my designs on the runway allowed me to push the boundaries of my creativity, turning my vision into a global presentation. The entire experience was incredibly rewarding, and it was fulfilling to have someone believe in my work enough to offer me such a remarkable opportunity. The months leading up to the show were intense, as we worked through everything from design to production and the final presentation. However, from our very first meeting, I had a clear vision of what I wanted to convey, and I felt an immediate connection with Odette. Another major accomplishment was partnering with Ferragamo. Presenting my final work to James Ferragamo and receiving his positive feedback was a surreal and humbling moment, one I still cherish. Both of these experiences have not only been deeply gratifying but have also made me incredibly proud of my journey as a designer. WHAT ARE YOUR LONG-TERM GOALS FOR CANELLA BRAND SHOES IN THE GLOBAL LUXURY MARKET, AND HOW DO YOU ENVISION THE BRAND EVOLVING IN 2025? My vision for Canella Brand Shoes is to position it as a luxury brand that not only stands out for its distinctive identity but also for its commitment to sustainability. Every piece we create has meaning, blending exceptional craftsmanship with innovative design. Moving forward, I want to focus on expanding into Europe and the UK, particularly in the Nordic region, while remaining true to our unique, disruptive style.
Sustainability is at the heart of our growth plans. We are dedicated to exploring new, eco-friendly materials and incorporating them into our collections. Alongside this, we aim to expand our line of iconic designs and pursue collaborations with other creatives. This year, our collaboration at Madrid Fashion Week was a huge step, and I see these partnerships as key to shaping Canella's future. In 2025, we plan to strengthen our presence at major international trade shows, starting with Modefabriek in Amsterdam. These opportunities will help us reach a wider global audience and further establish Canella as a leader in contemporary luxury fashion.
ONAIR Mi LL i
Powered by FlippingBook